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A Woolf in Bright Clothing

When you think of the novelist Virginia Woolf, it’s unlikely that ‘bright’ and ‘dazzling’ are two of the first words that spring to mind. However, when Penguin Books UK’s creative director, Suzanne Dean, appointed Finnish designer Aino-Maija Metsola to create the covers of the Woolf titles for a Vintage Classics reissue, released on the 6th of October, bright and dazzling are exactly what she got.

Helskinki-based designer Metsola who, since 2006, has collaborated with the iconic Finnish brand Marimekko, (famous for its bold use of colour and pattern), has rendered the new covers with bright splashes of watercolour, allowing the reader to interpret the images from their own perspective. “When I design a book cover, I start with someone else’s text and build on it, but when I design textiles, I start usually with my own experiences, feelings, and thoughts,” Metsola says. “But as the projects proceed, both the book cover design and the textiles become personal for me, so in that way, they are in the end similar.”

Collage of Virginia Woolf books: Design Week
Mrs Dalloway book image: It's Nice That
To the lighthouse & The waves book image: It's Nice That